THIS WAS THE CASE BACK IN 2012. TOP 5 MOST PAID DJs IN THE WORLD
Every so often, the tectonic plates of mainstream musical taste
shift. In the 1960s, there was the British Invasion, followed by disco
in the 1970s and the rise of glam metal in the 1980s. The 1990s saw the
advent of grunge and the resurgence of boy bands, followed by hip-hop’s
hegemony in the 2000s. Now, the tables are turning again.
Electronic dance music, better known as EDM, has finally surged from
its underground roots and into mainstream consciousness. One need only
look at the recent activities of the genre’s most prominent
practitioners: last year, Skrillex was one of the main attractions at
Coachella; last month, Deadmau5 ended up on the cover of Rolling Stone; last week, Kaskade became the first electronic act to sell out the Staples Center in Los Angeles.
“I think mainly people were just ready to hear something new,” says
Kaskade. “My parents listened to rock and roll; that’s their music. And
then hip-hop came along. This is the next generation of music.”
Just as international recognition enriched the likes of The Beatles, The Bee Gees, Aerosmith, Nirvana and Jay-Z, EDM’s practitioners have been cleaning up of late, prompting FORBES to release its first-ever Electronic Cash Kings list.
Over the past 12 months, the world’s ten highest-paid DJs pulled in
$125 million—more than the payroll of the Los Angeles Lakers.
Dutch born DJ Tiesto tops the list with earnings of $22 million,
buoyed by an average nightly gross of $250,000 according to concert data
provider Pollstar. Grammy-winning California native Skrillex ranks
second with $15 million, followed by Scandinavian trio Swedish House
Mafia, which recently disbanded despite pulling in an estimated $14
million.
“I’ve been listening to electronic music since I was 12,” says
Skrillex. “Even when I played in rock bands, I’ve been making it … This
is the first time it’s gotten so big.”
It’s not just the top three acts making all the money. French DJ
David Guetta claims the No. 4 spot with $13.5 million, buoyed by last
year’s pop crossover Nothing But The Beat and endorsements with Renault
and HP; Steve Aoki, who played over 200 shows in the past year, rounds
out the top five at $12 million.
From. http://www.forbes.com/sites/zackomalleygreenburg/2012/08/02/the-worlds-highest-paid-djs/
Monday, December 21
THIS WAS THE CASE BACK IN 2012. TOP 5 MOST PAID DJs IN THE WORLD
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